Centra CRM

Centra CRM is an effective customer management platform that gives you the insight into your sales and marketing teams need to accelerate customer interaction. The integrated software includes a set of applications to help you provide world-class customer experience through information-driven sales, marketing, and service.

Centra CRM is a data-driven software solution that provides intelligent reports and insightful analytics to enable you to analyze, plan, develop and deploy marketing, sales and service activities.

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Centra CRM Makes Staying Organized Effortless

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Marketing

Enjoy marketing management tools like Campaign Management, Market Segmentation, Landing Page Integration among others. Create campaigns, Track responses, Budget campaigns and get an ROI Analysis.


  • Campaigns
  • Tele-Marketing
  • Leads
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Sales

With advanced sales management features in Centra CRM, enjoy functionalities like sales analytics, role permissions, sales team hierarchy, individualized dashboards, territory management, mobile access, and offline access.


  • Leads
  • Accounts & Contacts
  • Opportunities
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Services

Use Centra CRM to keep track of SLA performance for service calls, manage AMC/Call-based service calls and billing and intelligently allocate service call requests to relevant service personnel. The solution also enables you to manage service request resolution and escalations.


  • Technicians
  • SLA management
  • Preventive & Reactive Maintenance

Key Features

Campaigns

Campaigns

Create multiple campaigns across the application and define objectives for each of them. Group them under various campaign types ranging from marketing campaigns to location or platform-based campaigns. Control various parameters such as active date range, estimated costs, expected returns, actual costs, actual returns and variance analyses.

Leads

Leads

Group your suspects and prospects with pre-configured filters and groupings. Utilize various interaction governance tools such as mass email, mass SMS, follow ups, correspondence, and Lead Qualification processes to ensure maximum conversion of leads to opportunities.

Accounts

Accounts

Maintain a central repository of Accounts to which all services of sales, marketing and services are offered. Group these entities under the Accounts module as Masters and include various data parameters such as address and related information. Personalize your accounts with flexi-fields, page layouts and other customization tools to suit your specific needs.

Opportunities

Opportunities

Convert leads to opportunities and effectively manage your revenue pipeline. Manage sales teams, their visits and activities, follow-ups, and inward and outward documents. Estimate, quote and book orders with effective tracking of stage propagations and convert opportunities into revenue clients without missing out on any opportunity.

Centra HUB can help you reinvent your business model and achieve higher levels of performance

Manage planned-preventive-maintenance (PPM) and reactive or breakdown maintenance with tools to create and manage contracts, schedules, requests, services and assets under strict Service Level Agreements (SLAs).Manage planned-preventive-maintenance (PPM) and reactive or breakdown maintenance with tools to create and manage contracts, schedules, requests, services and assets under strict Service Level Agreements (SLAs).